Like it says in the title. When you design a QSL card (intended for use for both local VHF-and-up contacts as well as international HF contacts), what information needs to be present, and what information might be considered "nice to have" but not strictly needed?
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QSL cards vary greatly in design and is one of those areas of creativity. Some hams end up with fancy double sided full color cards, spending a lot of $$. But they could be simple as well; just text with the pertinent information on it.
Need to have info:
- Your call sign (on both sides)
- Details of the contact:
- Call sign of the remote station (thanks Michael)
- band or frequency of contact
- mode of contact (SSB/FM/CW/etc)
- date of contact (in UTC)
- time of contact (in UTC)
- signal report
- whether or not you want a reciprocal card
- "Yes" being 'Please QSL' and "No" being 'Thanks QSL' or common abbreviations
- Your mailing address (so you can receive a reciprocal card):
Nice to have info:
- Your Maidenhead Grid Square location
- Your county (in the US)
- Your Lat / Long
- A cool picture of your area to make them wish they lived in the same paradise you do :)